DIGITAL MARKETING
MASTERCLASS
Use Digital channels to boost your brand & business
COURSE OVERVIEW
How to design and plan an online campaign
How to understand the power of customer experience analysis
How to take inspiration from the most successful digital marketing campaigns in the world
Learn how to design a visually impactful and professional CV
Why Apply?
UAE Digital Marketing Consultancy, offers professional Digital Marketing Training in the UAE from a team of the experienced global trainers
Having taught in Prague, Brussels, Amsterdam, London and Madrid, we wanted to bring Digital Marketing Masterclasses to Abu Dhabi and Dubai. Our experienced trainers, also train for Google's Digital Training Academy.
HOW IT WORKS
OPTION 1
1 Week Intensive Course
Flexible Dates available to suit your requirements. Contact
to find out more.
OPTION 2
4 week Course
4 sessions of 3 hours
Tue or Thur or Friday 9-12, 4-7pm,
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Coupled with 4-12 hours of work experience in the office. Or apply to a real life project of your choosing
TOPICS COVERED
SESSION ONE
THEORY:
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Introduction over breakfast
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Getting into the Mindset for your customer
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Exercise customer personans
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Your Customer's buying journey​
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Exercise: Mapping out your Customer's Journey
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Your Digital Marketing Took kit. What does it contain?
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Blogging, PR, Positioning, Unique selling point, Webinars, Linkedin, SEO, PPC, Email, WhatsApp
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Online advertising video, retargeting programmatic, social, Youtube
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Exercise: Brainstorming techniques for your business
SESSION TWO
THEORY:
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Using digital media to build awareness, consideration, purchase, loyalty
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Social Media: advertising or content
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Digital Analytics
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Group Exercise: Measure your success
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Testing and campaign optimisation
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Digital campaign integration
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Group Exercise: Finalising your winning strategy and plan
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Group Exercise: Post-workshop action plan
Work Experience in a Digital marketing agency with leading clients such as Grand Prix and Google
Time & Location
24th June or 17th July
Mon - Fri 10 am - 4 pm
Location Abu Dhabi, Yas Creative Hub - opposite Yas Masjid - Yas Island - Yas West - Abu Dhabi - United Arab Emirates
ABOUT THE PROGRAMME
INDIVIDUAL
2750 AED
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Combined with work experience
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Apply to real life projects
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Create a personal portfolio
GROUP
(2-5 persons)
2200 AED
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Build your own group
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Invite friends and colleges
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Have a creative huddle
20% Discount
CORPORATE
(+10 persons)
1925 AED
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Bespoke content
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Matching your exact company's requirements
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Run by professional Global Trainers
30 % Discount